The Problem

How do you effectively present a premium residential development before construction begins - in a way that not only communicates architectural intent but also evokes emotion, inspires trust, and drives early sales interest?Ogrodowa 12, located in the heart of Poznań near a park and the iconic Stary Browar, required a high-end visual storytelling approach that would reflect its architectural quality, lush greenery, and unique urban setting - all without relying on physical models or on-site visits.

The Solution

Studio FRAMMED brought Ogrodowa 12 to life with a comprehensive, emotionally driven 3D visualization package tailored to its premium character. Everything was developed in-house by our team of architects, 3D artists, and designers - with full creative control and attention to detail.

We delivered:

• Over 15 high-end visuals showing apartment interiors, shared spaces, exterior views, and aerial perspectives,
• Conceptual interior arrangements that helped visualize living scenarios,
• A faithful recreation of the building’s unique façade and greenery-filled rooftop terraces,
• A narrative-first visual approach designed to spark emotion and reflect the elevated standard of the investment.

The result? A striking, story-rich presentation that elevated the perceived value of the development and significantly boosted buyer interest - even before construction began.